Pioneering the Science of "Teeth-Safe" Hydration
We advance research, standards, and adoption of beverages that support enamel health—so choosing better hydration becomes the default, not the exception.
What We Do
Science & Standards
We synthesize best-available evidence into practical criteria for "teeth-safe" formulations, focusing on acidity profile, sugar profile, mineral balance, and labeling clarity.
Public Desire
We craft simple cues, visuals, and language that make enamel-friendly choices feel premium, performance-oriented, and obvious.
Research Library
Explore evidence-based hydration: enamel and acidity, sugar frequency, mineral synergy, and label literacy. Download our framework and resources.
Family Guide
Easy swaps—not lectures. Our guide helps families choose 'teeth-safe' hydration with less acid, less sugar, and more smart minerals.